Senior Marketing Manager (eCommerce)

TL;DR

Senior Marketing Manager (eCommerce): Leading marketing strategy and execution for an eCommerce portfolio with an accent on multi-channel campaign delivery, team leadership, and stakeholder collaboration. Focus on driving delegate and visitor growth, engagement, and revenue through strategic planning and hands-on campaign management.

Location: Hybrid (London, UK)

Company

CloserStill Media is a dynamic B2B events and communities business operating across five regions, powering over 200 market-leading events, publications, and brands.

What you will do

• Develop and implement marketing strategy, positioning, and key messaging for the eCommerce portfolio.
• Line manage the Marketing Manager and Senior Marketing Executive, supporting their performance and development.
• Lead the execution of multi-channel marketing campaigns and report on performance against KPIs.
• Execute campaigns hands-on, including copywriting, email marketing, digital campaigns, and web content updates.
• Oversee creative design, audience development plans, community-building, and social media strategies.
• Manage marketing budgets, visitor registration, delegate/visitor targets, and revenue generation.

Requirements

• Proven experience in a senior marketing role, ideally within B2B events, technology, and/or eCommerce.
• Strong project management skills, with the ability to manage multiple campaigns and deadlines.
• Demonstrable experience line managing and developing direct reports.
• Excellent written communication skills, with confidence in producing B2B marketing copy.
• Hands-on experience with email marketing, digital campaigns, web updates, CRM, CMS, marketing automation, Google Analytics, and Google Ads.
• Commercial awareness and understanding of data protection regulations (GDPR).
• Sponsorship for this role is not offered.

Culture & Benefits

• Diverse, driven teams united by excellence and core values (ownership, empathy, teamwork, integrity, determination).
• Empowerment for every employee to grow, shape their path, and make a meaningful impact.
• Commitment to diversity and inclusion, fostering a collaborative and innovative environment.
• An equal opportunity employer with an inclusive and accessible recruitment process.