SEO Account Executive (AI/GEO)

TL;DR

SEO Account Executive (AI/GEO): Driving SEO execution with a focus on generative engine optimisation and AI Search, making a tangible impact on digital performance. Focus on monitoring emerging AI search features and optimising structured data for AI-driven search experiences.

Location: London, United Kingdom. Hybrid approach, with teams in the office around four days a week. UK based role and requires individuals to have the right to work in this location.

Company

hirify.global is WPP’s global media collective, bringing platforms, people, and partners together to create limitless opportunities for growth for brands.

What you will do

• Support account managers and directors with client projects including reporting, research, analysis, and optimisation.
• Leverage industry reporting and insight tools such as Google Analytics, SEMRush, and Ahrefs.
• Deliver high-quality outputs like technical audits, keyword research, and content audits.
• Integrate AI tools (Imagine and Sidekick) into workflows.
• Communicate professionally with client stakeholders to build strong relationships.
• Support GEO (AI Search) optimisation, including analysis of AI-generated SERP formats and AI search results.

Requirements

• English: B2 required
• Some previous exposure to or interest in SEO/GEO, ideally in an agency environment.
• Experience balancing multiple tasks, deadlines, and manager expectations.
• Good attention to detail, confidence with numbers and words, and experience in Excel and Powerpoint.
• Presentation skills, including communicating to small groups and clients.
• Previous experience working with tools like Google Analytics, Adobe Analytics, Google Search Console, SEMRush, and Ahrefs.
• Interest in GEO (Generative Engine Optimisation), AI-powered search ranking behavior, conversational results, and new search interfaces.

Culture & Benefits

• Competitive medical, group retirement plans, vision, and dental insurance.
• Significant paid time off and employee mental health awareness days.
• Preferential partner discounts.
• Access to global hirify.global & WPP networks for growth and learning.
• Hybrid work approach, with teams in the office around four days a week.