Workload Automation Product Marketing Manager (IT Operations)

TL;DR

Workload Automation Product Marketing Manager (IT Operations): Driving global go-to-market strategy, messaging, and adoption for an industry-leading Workload Automation portfolio with an accent on product positioning, value propositions, and differentiated messaging. Focus on leading GTM strategy for new releases, creating high-quality content, and conducting market, customer, and competitive research.

Location: Hybrid, with options in Broomfield, CO, Burlington, MA, or remote from New York, USA. Must be based in the USA.

Salary: $123,800 - $198,000 annually

Company

hirify.global is a global technology leader that designs, develops and supplies a broad range of semiconductor and infrastructure software solutions.

What you will do

• Develop compelling product positioning, value propositions, and differentiated messaging for Workload Automation offerings.
• Lead go-to-market strategy for new releases, customer success stories, capabilities, and market launches.
• Create high-quality content, including solution briefs, white papers, customer presentations, and sales enablement tools.
• Serve as a subject-matter expert for Workload Automation across internal and external engagements.
• Conduct ongoing market, customer, and competitive research to inform strategy and product direction.
• Drive pipeline-building initiatives in partnership with Global Marketing.

Requirements

• Bachelor's degree and 12+ years of hands-on experience in Workload Automation, including deep familiarity with enterprise scheduling, orchestration, and automation ecosystems.
• Proven ability to translate technical capabilities into clear, compelling business value for ITOps, DevOps, and DataOps personas.
• Exceptional written and verbal communication skills; demonstrated ability to produce high-quality technical and executive-level content.
• Strong analytical, competitive research, and strategic planning skills.
• Experience working in highly cross-functional environments with product, engineering, and sales organizations.

Nice to have

• Background with Automic, Control-M, or similar workload automation platforms.
• Experience in enterprise software, automation, observability, or related IT operations domains.
• Ability to present confidently to large audiences, analysts, and senior executive stakeholders.

Culture & Benefits

• Competitive and comprehensive benefits package including Medical, dental, and vision plans.
• 401(K) participation including company matching.
• Employee Stock Purchase Program (ESPP).
• Employee Assistance Program (EAP).
• Company paid holidays, paid sick leave, and vacation time.
• Commitment to equal opportunity employment.