TL;DR
Marketing Manager (Influencer Marketing): Own and execute the marketing strategy for Kreators by Kolsquare, a B2C influencer marketing platform, with an accent on user acquisition, brand building, and PLG-led growth. Focus on designing and implementing multi-channel campaigns, collaborating cross-functionally, and optimizing marketing performance across European markets.
Location: Fully Remote within Europe, based in an EU country required, office in Paris, France
Company
hirify.global is a leading private tech company in Europe, supporting Kolsquare, the #1 Influencer Marketing software solution in Europe, with a strong focus on innovation and profitable growth.
What you will do
- Lead marketing strategy and execution for Kreators by Kolsquare, the first B2C product line.
- Build brand messaging and positioning to become the go-to app for professional content creators.
- Develop and implement user acquisition strategies across multiple European markets using PLG approaches.
- Collaborate with central marketing and product teams to align campaigns and support product innovation.
- Manage the Kreators website focusing on UX, SEO, and conversion optimization.
- Analyze marketing performance and optimize campaigns based on KPIs and insights.
Requirements
- Based in an EU country with full remote work within Europe.
- 5+ years of marketing experience in B2C, preferably in Influencer Marketing or SaaS Martech.
- Fluent English (B2 level or higher) is mandatory.
- Strong strategic thinking and hands-on execution skills with commercial demand generation experience.
- Experience creating marketing materials including blogs, videos, ads, and email sequences.
Nice to have
- Entrepreneurial mindset and ability to thrive in fast-moving international environments.
- Additional European languages such as French, Spanish, German, or Italian.
Culture & Benefits
- Full flexibility with fully remote work and access to European hubs and coworking spaces worldwide.
- Regular in-person team-building events and highlights.
- Competitive market-linked compensation package not based on location.
- Stable and resourceful environment of a profitable group combined with scale-up agility.
- Continuous training and career development support.
Hiring process
- Intro call with talent acquisition team.
- Interviews with CMO, CTO, marketing head, external coach, and CEO.
- Case study and reference checks.
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