Creative Producer (Video Direction)

TL;DR

Creative Producer (Video Direction): Leading the video creative stream for an EdTech app focused on children, with an accent on innovative storytelling and performance-driven video ads. Focus on analyzing data to enhance video effectiveness and scaling successful creative experiments.

Location: Full-remote

Company

One of the world’s leading EdTech apps for children aged 3–7.

What you will do

• Lead and grow the video creative stream from concept to launch.
• Test new storytelling formats for web and app funnels.
• Launch creative experiments and scale top performers fast.
• Work hand-in-hand with UA to turn insights into winning ads.
• Analyze results, dig into CTRs and ROAS, and make every video better than the last.
• Keep an eye on the market and competitors - spot trends before they go mainstream.

Requirements

• 1.5+ years of experience as a Creative Producer / Video Strategist / Performance Creator.
• A solid grasp of ad platforms (Meta, TikTok, YouTube, Applovin) and what makes users click.
• Experience producing and scaling video ads with measurable impact is a must.
• Analytical mindset - you love data as much as creativity.
• English - Intermediate+.