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Technical Product Manager (Mobile App)
Описание вакансии
Текст:
TL;DR
Technical Product Manager (Mobile App): Leading mobile app attribution and measurement efforts, spearheading cross-functional collaboration to develop a competitive mobile app user acquisition product. Focus on refining ad server architecture, improving bidding strategies, and optimizing ML models for mobile-specific use cases.
Location: Remote
Company
is the leading technology company that empowers marketers to reach, engage, and convert audiences with precision.
What you will do
- Act as a leader and subject matter expert in mobile app attribution and measurement, guiding cross-functional teams and influencing stakeholders.
- Collaborate with Mobile Measurement Partners (MMPs) such as Adjust, AppsFlyer, Kochava, and Branch, providing performance recommendations and implementing new features.
- Work closely with Data Analytics and Business Intelligence teams to develop automated and ad-hoc reporting tools and dashboards for mobile app campaign performance analysis.
- Partner with MMPs to follow up on open customer issues, driving swift resolution, and ensuring clear, timely communication with all relevant stakeholders.
- Build strong partnerships with Infrastructure/Engineering and Machine Learning teams to refine ad server architecture, improve bidding strategies, and optimize ML models for mobile-specific use cases.
- Collaborate with the UI/UX Product Manager to enhance advertiser and campaign reporting interfaces, ensuring that reporting reflects SKAN and MMP-driven attribution insights.
Requirements
- Bachelor’s degree in Computer Science, Business, Data Science, or a related field.
- 3-5 years as a Technical Product Manager with a proven track record of delivering impactful solutions in advertising technology.
- Expertise in ad servers, bidding mechanisms, auctions, DSPs, SSPs, and MMPs, with a strong focus on mobile app user acquisition.
- Deep understanding of mobile attribution and measurement strategies, including first-click, last-click, view-through, click-through, and SKAN attribution on iOS and Android.
- Strong knowledge of key performance metrics, including Cost Per Install (CPI), Install Per Mile (IPM), and Click to Install (C2I).
- Ability to derive actionable insights from data using SQL and analytics tools, applying these to drive product decisions and strategy.
Culture & Benefits
- Highly competitive salary
- Competitive Paid time off packages including birthday's off!
- Health benefits from day one of employment
- Coverage and support of personal development initiatives (conferences, courses, books etc)
- An awesome parental leave program
- A friendly, welcoming, and supportive culture