Senior Data Analyst, Marketing Measurement

Location: Remote, with listed locations in the United Kingdom, Spain, and Germany.

Salary: GBP 64,000–96,000 per year.

Company

hirify.global operates a global eSIM store helping travelers access mobile data in more than 200 countries and regions.

What you will do

• Support marketing attribution methodology, reconcile platform-reported and first-party results, and maintain trusted documentation.
• Design tested and documented marketing data models for spend, attribution, orders, and customer cohorts with Analytics Engineering.
• Provide Growth and Marketing with campaign, market, dashboard, and AI-assisted analytics.
• Design and run geo experiments, including power analysis, market selection, success criteria, and read-outs.
• Own an incrementality testing roadmap, manage experiment tooling, and address spillover, seasonality, and small-market noise.
• Translate test results into channel and market investment guidance, causal measurement standards, and budget decisions.

Requirements

• 3+ years of marketing measurement experience in attribution, incrementality, or marketing mix modelling, with analysis that changed budget decisions.
• Strong causal inference and experimental design knowledge, including synthetic control, difference-in-differences, and simulation-based power analysis.
• Strong statistical judgement, including quantifying and clearly explaining uncertainty.
• Hands-on experience with marketing attribution models and reconciling platform-reported results with first-party data.
• Experience with MMM and attribution calibration, marginal returns, saturation, diminishing returns, and budget optimisation.
• Expert SQL and Python; production-quality coding; experience with BigQuery or Snowflake and Lightdash or Looker.
• Strong data modelling skills using dbt or similar, plus marketing and customer analytics covering CAC, LTV, retention, funnels, cohorts, dashboards, and self-serve BI.
• Ability to influence senior stakeholders, defend analytical positions, shape roadmaps, prioritise work, and communicate clear rationales.
• Comfort with ambiguity, improving data, and creating new processes or capabilities in a small, fast-growing team.
• English is the main working language and requires comfortable communication in meetings and asynchronously.

Culture & Benefits

• Full-time, permanent, fully remote role.
• Work in a globally distributed team spanning more than 60 countries.
• Culture emphasises trust, ownership, autonomy, and low bureaucracy.
• Benefits are provided through hirify.global's benefits programme.
• Background checks may be requested after successful selection, with prior consent and subject to applicable law.

Hiring process

• Apply through the provided application link.
• Successful applicants may undergo consent-based background checks at the end of the selection process.