Senior Marketing Analytics Manager (B2B SaaS)

Location: Hybrid in Helsinki or Tampere, Finland; Stockholm, Sweden; or Oslo, Norway. Fully remote work is available within one of the company's operating countries.

Company

hirify.global provides a metadata-driven document management system that enables secure collaboration, workflow automation, governance, and AI-supported information management for more than 6,000 customers in over 100 countries.

What you will do

• Own a cross-channel marketing scorecard connected to Salesforce pipeline and revenue.
• Ensure leads and opportunities are attributed to the channels that generated them.
• Manage GA4, Google Tag Manager, Google Ads, and LinkedIn conversion tracking.
• Measure paid and organic search, including SEO and AI search visibility, and report funnel conversion by channel, region, and industry.
• Validate Dreamdata multi-touch attribution against business results and design experiments across ads, offers, landing pages, and audiences.
• Model pipeline impact from budget decisions and lead performance reviews with marketing and sales leaders across North America, EMEA, and the Nordics.

Requirements

• 5+ years of experience in marketing or revenue analytics, ideally in B2B SaaS.
• Strong Salesforce reporting skills, including campaign and lead-source data.
• Deep knowledge of GA4, Google Tag Manager, and advertising-platform conversion tracking.
• Experience with HubSpot and a multi-touch attribution tool such as Dreamdata.
• Strong SQL and Power BI skills.
• Working knowledge of SEO tools such as Semrush.
• Solid experiment design and statistics skills.
• Careful data validation and the ability to explain complex findings clearly.

Nice to have

• Experience with Microsoft Fabric.

Culture & Benefits

• International team with a collaborative and supportive working environment.
• Flexible choice between office-based and fully remote work within the operating countries.
• Inclusive culture with virtual and in-person collaboration.
• Flexible work-life balance and competitive compensation and benefits.
• Team principles include Make It Happen, Help Others, and Love Customers.

Hiring process

• Applications are reviewed on a rolling basis and the position may close early based on applicant volume.
• Submit a CV and salary request through a job board such as LinkedIn or the hirify.global career portal by November 29, 2026; applications by email are not accepted.