Associate Director, Branded Content - Women's Lifestyle

Location: Hybrid role based in London, United Kingdom, working three days per week from the London Paddington office.

Salary: £55,000–£60,000 per year.

Company

hirify.global creates expert content and audience experiences across technology, gaming, entertainment, fashion, lifestyle, sport, finance and other specialist categories through websites, magazines, newsletters, social channels and events.

What you will do

• Lead the editorial vision, storytelling and narrative development of commercial partnerships across Marie Claire and Who What Wear.
• Develop original branded content, integrated campaigns and advertiser partnerships from the initial creative conversation through final execution.
• Translate brand challenges and commercial briefs into editorially credible, culturally relevant and creatively distinctive concepts.
• Work with Editorial, Creative Strategy, Sales, Design and Production teams on client pitches, presentations and commercial partnerships.
• Brief, commission and provide constructive feedback to freelance writers and creative contributors.
• Manage multiple projects, balancing creative ambition with commercial objectives, budgets, deadlines, audience insights and campaign performance.

Requirements

• 7+ years of experience in senior editorial, branded content or creative leadership roles within premium publishing, media, creative agencies or branded entertainment.
• Proven experience developing and delivering high-quality commercial content for fashion, beauty, luxury or women’s lifestyle audiences, with a strong portfolio across digital, social and video platforms.
• Exceptional creative thinking, writing, editorial judgement and copy-editing skills.
• Strong understanding of social-first content, platform-native storytelling, emerging cultural trends, audience behaviours and innovative storytelling formats.
• Strong understanding of fashion, beauty, luxury and contemporary culture.
• Excellent communication, presentation and organisational skills.
• Experience collaborating across multidisciplinary teams, influencing senior stakeholders and clients, and managing multiple creative projects to tight deadlines.

Nice to have

• Experience in fashion, beauty, luxury, lifestyle or women’s media.

Culture & Benefits

• Hybrid working with three days per week in the London Paddington office.
• Uncapped leave and enhanced parental leave.
• Dental care, private medical care and well-being support through Colleague Assistant Programmes.
• Profit-sharing bonus when targets are achieved and a referral scheme with payment following a successful hire.
• Share Incentive Plan, salary sacrifice pension scheme with up to 5% matching, and free office drinks and snacks.