Search and AI Optimization Specialist

Location: Canada - Remote; all applicants must live and be authorized to work in Canada

Company

hirify.global is a fully remote full-service digital agency using technology and design to create high-performing digital experiences for top-tier brands.

What you will do

• Conduct technical SEO audits covering structured content, crawlability, indexability, site architecture, errors, and technical risks.
• Implement technical, content, on-page, local SEO, and AEO/GEO improvements across ecommerce and content-heavy sites.
• Support Shopify and Drupal optimization, including structured data, schema markup, internal linking, URLs, performance fundamentals, titles, meta descriptions, and headers.
• Develop keyword research, content briefs, localized content strategies, and location-page improvements for search intent and market demand.
• Maintain Google Business Profiles, naming conventions, citation accuracy, NAP data, and local relevance signals for multi-location brands.
• Analyze performance with GA4, Google Search Console, Looker Studio, and reporting tools while connecting SEO and AI work to revenue, leads, assisted conversions, and lifetime value signals.

Requirements

• 5+ years of SEO experience, ideally in an agency or consulting environment.
• Hands-on ability to execute technical, content, and local SEO work end-to-end, not only conduct audits.
• Understanding of how SEO connects to business outcomes and ability to communicate this clearly.
• Experience with GA4, Google Search Console, Looker Studio, SEMrush, Ahrefs, and Screaming Frog.
• Experience with CMS and ecommerce platforms including Shopify and Drupal.
• Strong understanding of AI-driven discovery, structured data, schema markup, and AI-ready technical foundations.
• Ability to manage multiple work streams, prioritize effectively, and communicate clearly with internal teams and clients.
• Proactive, detail-oriented, and practical approach to execution.

Nice to have

• Agency or consulting experience.

Culture & Benefits

• Fully remote work arrangement for employees based in Canada.
• Hiring through an employer-of-record partner for local payroll, benefits, and compliance.
• Work within a culture centered on empathy, accountability, excellence, integrity, curiosity, diversity, equity, and inclusion.
• Equal employment opportunity for qualified applicants.