Product Marketing Manager (Telecoms Fraud Solutions)

Location: Office-based in the Malta office

Company

hirify.global Global combines Telesign, BICS, and Route Mobile to provide global connectivity, digital identity, CPaaS, fraud protection, 5G, and IoT solutions for businesses, telecoms operators, and other customers worldwide.

What you will do

• Define product positioning, value propositions, messaging frameworks, target segments, ideal customer profiles, and buyer personas.
• Analyse customer needs, pain points, market trends, competitors, and competitive intelligence, feeding insights into product strategy and roadmap.
• Lead go-to-market strategies and launch plans, including campaign audiences, channel mix, execution with Central Marketing, and performance optimisation.
• Create sales enablement materials including pitch decks, one-pagers, battle cards, datasheets, messaging guides, proposal content, and RFP materials.
• Own product storytelling across websites, case studies, whitepapers, and events while coordinating copy and design production.
• Work across Product Management, Engineering, Sales, and Marketing to explain technical solutions and build awareness and credibility with target customers.

Requirements

• 5+ years of experience in B2B technology product marketing.
• Strong technical acumen and the ability to explain complex technical solutions clearly to commercial audiences.
• Proven experience positioning, launching, and enabling sales for technical B2B products.
• Understanding of fixed and mobile network operators and the wider telecoms ecosystem.
• Excellent written and verbal communication skills.
• Fluent spoken and written English required.
• Ability to work cross-functionally and influence teams without direct management responsibility.
• Organised, detail-oriented, able to manage multiple priorities, and comfortable working independently in a fast-paced, globally distributed team.

Nice to have

• Experience in telecoms, mobile messaging, fraud prevention, or related sectors.
• Knowledge of Spanish.

Culture & Benefits

• Newly created role with responsibility for building product marketing from the ground up.
• Opportunity to directly support a growing business solving critical telecoms industry challenges.
• Work with diverse teams across more than 100 countries in a global organisation.
• Culture emphasises ownership, trust, autonomy, innovation, continuous learning, and growth.
• Part of the hirify.global Group, a global digital communications organisation.