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2 дня назад

Growth Product Manager (Acquisition Funnels)

Формат работы
remote (только Europe)
Тип работы
fulltime
Грейд
middle
Английский
b2
Страна
Ukraine/Armenia/Romania +5 еще
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Growth Product Manager (Acquisition Funnels) (Wellness Apps): Creating and optimizing acquisition funnels for health and fitness subscription apps with an accent on conversion, ARPU growth, experimentation, and audience expansion. Focus on designing A/B tests, analyzing funnel data and user insight, and building tailored experiences for audiences and traffic sources.

Location: Remote from Ukraine, Lithuania, Armenia, Romania, Estonia, Latvia, Hungary, or Bulgaria

Company

hirify.global is a global wellness technology company building and scaling health and fitness apps, including Muscle Booster, Yoga-Go, and WalkFit, used by more than 25.5 million people.

What you will do

  • Generate and prioritize hypotheses to improve conversion and ARPU across quiz-based acquisition funnels.
  • Own end-to-end funnel experiments, including planning, launching, analyzing, and iterating through A/B tests.
  • Develop funnel insights through analytics, user feedback, competitor research, and experiment history.
  • Build tailored acquisition experiences for different audiences and traffic sources.
  • Collaborate with design, engineering, analytics, content, and product teams to ship funnel improvements.
  • Create innovative funnel concepts connected to emerging health and fitness trends and translate results into follow-up tests.

Requirements

  • 3+ years of experience in Growth, Product, Product Marketing, or CRO/Experimentation roles.
  • Strong experimentation expertise and understanding of A/B testing methods.
  • Solid UX and user research knowledge.
  • Strong analytical skills and comfort working with product data.
  • English proficiency at B2+ level.

Culture & Benefits

  • Remote full-time role within the listed countries.
  • Work in a global wellness technology company with 500+ employees across hubs in Cyprus, Ukraine, Poland, Spain, and the UK.
  • Collaborate across marketing, product, design, engineering, analytics, and content functions.

Hiring process

  • Recruiter call, followed by a meeting with the Hiring Manager.
  • Business case and skills interview.

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