Paid Media Specialist (AI)

Location: United States; fully remote

Salary: $65,000–$75,000 per year, depending on experience

Company

hirify.global is a 70+ person interactive agency that works remotely to design, develop, and market websites and mobile apps for clients ranging from startups to Fortune 100 companies.

What you will do

• Develop and maintain paid media strategies across search, programmatic, social, display, Connected TV, Digital Out of Home, and emerging channels.
• Plan, build, launch, optimize, monitor, and manage campaign budgets and bids.
• Collaborate with publisher partners, analytics, SEO, creative, and other internal teams.
• Implement conversion tracking and conduct ad and landing page testing.
• Analyze campaign performance and provide actionable recommendations.
• Prepare client performance reports and communicate status, timelines, budgets, deliverables, and results.

Requirements

• 3+ years of hands-on experience managing campaigns in Google Ads, Microsoft Advertising, Meta Ads, LinkedIn Ads, and other paid media platforms.
• Proficiency with AI tools and advertising-platform AI features, including ChatGPT, Google Gemini, Claude, and Perplexity.
• Strong analytical skills, familiarity with Google Analytics, and knowledge of creating conversion actions and pixels in advertising platforms.
• Experience managing large paid media budgets of $1M+ annually.
• Experience using spreadsheets and bulk editing tools to make account-wide changes and build campaigns at scale.
• Ability to prioritize a challenging workload in a fast-paced environment and communicate directly with clients verbally and in writing.
• Digital agency experience with enterprise-level clients.
• Google Ads, Microsoft Advertising, or Meta certifications; A/B testing experience; and understanding of SEO best practices.

Nice to have

• Hands-on experience with DSP platforms such as The Trade Desk, Simpli.fi, or Yahoo DSP.

Culture & Benefits

• 100% remote work with a focus on healthy work/life balance.
• Creative environment and collaboration with developers, designers, marketers, and project managers.
• Paid parental leave, vacation, and sick time off.
• Health, dental, and vision insurance.
• Retirement plan with company matching.