Social Content & Engagement Lead (Mental Health)

Location: Remote, United States

Base salary: $75,000–$80,000 annually

Company

hirify.global provides accessible digital mental health care for young people through Soluna, a service offering self-guided wellbeing activities, moderated peer community support, and one-to-one chats with mental health coaches.

What you will do

• Manage Soluna’s social channels, including TikTok, Instagram, YouTube, LinkedIn, and other platforms, with accountability for engagement and follower growth.
• Moderate comments and direct messages, track sentiment, and escalate safeguarding or crisis concerns under clinical protocols.
• Source, brief, coordinate, and review content from influencers, UGC creators, student partners, and Young Adult Ambassadors.
• Build and maintain weekly and quarterly content calendars, publish editorial and creator content, and respond quickly to trends.
• Ideate, film, edit, and publish short-form video, static content, captions, scripts, carousels, quizzes, and other social or in-app materials.
• Track channel performance and report on reach, engagement, saves, shares, follower growth, and app-intent clicks to guide content decisions.

Requirements

• 3–5 years of experience in social media content creation, social copywriting, and community management for a brand, agency, media company, or creator.
• Experience managing at least one brand or creator channel with an audience of 25,000+ followers and delivering measurable follower and engagement growth.
• Portfolio demonstrating original short-form social video and strong writing in a teen or young-adult voice.
• Hands-on experience moderating comments and direct messages, including sensitive or negative community conversations.
• Experience sourcing, briefing, and managing creators, influencers, or UGC partners from concept through delivery.
• Fluency in the culture, formats, and trends of TikTok, Instagram, YouTube, Snap, Discord, X, and LinkedIn.
• Comfort appearing on camera, filming others, and producing collaborative video for social and in-app use.
• Working knowledge of native platform analytics and social management tools such as Statusbrew, Sprout, or Later, with the ability to turn data into content decisions.
• Strong creative writing skills and alignment with Soluna’s mission to make mental health support accessible, approachable, and relevant to young people.

Nice to have

• Bachelor’s degree in social media marketing, digital communications, journalism, or a related field, or equivalent experience.
• Experience creating content for youth audiences aged 13–25 or in health, wellness, education, or nonprofit settings.
• Experience working within clinical, legal, or safeguarding review processes.
• Familiarity with Google Workspace, Slack, Wrike, Figma, Miro, and Contentful, or willingness to learn.
• Experience with paid social or creator-led campaigns.
• Ability to handle startup ambiguity and apply a growth mindset to creative experimentation.

Culture & Benefits

• Remote-first flexibility with work-from-home support.
• Medical, dental, and vision coverage, a 401(k) retirement plan with company match, and an employee equity program.
• Generous paid time off, paid parental leave, eight paid holidays, and two half-day holidays.
• Learning and development opportunities.
• Inclusive, compassionate, flexible, committed, and safety-focused working culture.