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1 день назад

Digital Marketing Specialist - Metasearch

Формат работы
hybrid
Тип работы
fulltime
Грейд
middle
Английский
b2
Страна
Netherlands
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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TL;DR
Digital Marketing Specialist - Metasearch (CPC/Metasearch): Managing CPC advertising campaigns across major metasearch platforms such as Trivago, Tripadvisor, and Kayak with an accent on campaign optimization, partner management, analytics, and ROI. Focus on leading end-to-end projects, prioritizing data-driven initiatives, and improving advertising performance through cross-functional collaboration.

Location: Amsterdam, Netherlands; hybrid working with flexible arrangements and up to 20 days per year working from abroad in the home country.

Company

hirify.global is a travel technology platform using products, partnerships, data, and technology to help people experience the world.

What you will do

  • Manage daily CPC advertising campaigns across major metasearch platforms, including Trivago, Tripadvisor, and Kayak.
  • Build and manage relationships with external metasearch partners, including communication, negotiation, planning, and identifying product opportunities.
  • Monitor KPIs, optimize advertising spend for ROI, analyze performance trends, and develop growth strategies.
  • Lead metasearch account projects from research and prioritization through implementation, stakeholder alignment, and outcome measurement.
  • Use analytics and data-driven insights to prioritize initiatives and collaborate with bidding, analytics, product, technology, and other global stakeholders.
  • Develop and execute innovative digital marketing strategies and solutions.

Requirements

  • At least 3 years of experience in digital marketing, Paid Social, CPC, PPC, or Programmatic Display roles.
  • Proficient English for written and verbal communication.
  • Basic understanding and practical experience with analytics and SQL.
  • Strong business acumen and familiarity with digital marketing performance KPIs.
  • Proven experience managing external partnerships.
  • Experience with data visualization tools such as Google Data Studio, Tableau, or similar platforms.
  • Proficiency in Excel or Google Sheets.
  • Excellent project management skills, including effective task prioritization.
  • Strong stakeholder management and influencing abilities.

Nice to have

  • Knowledge of additional languages.

Culture & Benefits

  • Hybrid working, flexible arrangements, and up to 20 days per year working from abroad in the home country.
  • Annual paid time off and generous parent, grandparent, bereavement, and care leave.
  • Product discounts worth up to 1400 per year, including automatic Genius Level 3 status and hirify.global wallet credit.
  • Inclusive workplace with adjustments and tools available for candidates and employees with disabilities.
  • No relocation assistance is provided for this role.

Hiring process

  • Application and CV review.
  • Recruitment phone screen, two business interviews, and a FIT interview.
  • Hiring decision followed by pre-employment screening where permitted by applicable law.

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