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9 дней назад

Marketing Operations Specialist (MarTech)

Формат работы
onsite
Тип работы
fulltime
Английский
b1
Страна
Philippines
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Marketing Operations Specialist (MarTech): Building scalable marketing technology architecture and executing high-velocity email campaigns for demand generation and lifecycle programs with an accent on Marketo, Salesforce, campaign automation, and data governance. Focus on designing nurture workflows, optimizing segmentation and email performance, maintaining GDPR compliance, and connecting campaign, landing-page, and reporting systems.

Location: Philippines; candidates must be based in or within close proximity to Metro Manila.

Company

hirify.global develops data security solutions centered on identity, visibility, and control for security professionals worldwide.

What you will do

  • Own the marketing technology stack, including Marketo, Salesforce campaigns, AccelEvents, GuideFlow, Google Analytics, GTM, and Qualified.
  • Design campaign architecture, taxonomy, data governance standards, automation workflows, lead scoring, enrichment, routing, and status progression.
  • Monitor system health, data quality, synchronization integrity, bounce rates, field completeness, and quarterly health reporting.
  • Build reports and dashboards that surface pipeline velocity, campaign ROI, funnel bottlenecks, and segment performance.
  • Execute email campaigns end-to-end, including segmentation, landing-page forms, send timing, nurture streams, onboarding, re-engagement, and engagement tracking.
  • Coordinate campaign integrations with Demand Gen, Field Marketing, Product Marketing, Sales Ops, Analytics, BI, Web, and Salesforce administrators.

Requirements

  • English fluency at B1+ minimum.
  • Marketo Certified Expert (MCE) certification required.
  • Proficiency with the Salesforce Campaign object and reporting.
  • Experience with email campaign execution, audience segmentation, landing-page forms, email logic, performance analysis, A/B testing, and engagement tracking.
  • Knowledge of email compliance, GDPR, list hygiene, and preference centers.

Culture & Benefits

  • Full-time employment through a PEO.
  • Remote-first company environment with frequent face-to-face interaction with colleagues, customers, and partners; this role requires proximity to Metro Manila.
  • Competitive health benefits and continuous learning and development opportunities.
  • Team-oriented, collaborative, and innovative work environment with regular company town halls.
  • Opportunities for career growth and advancement.
  • Values include customer focus, excellence, transparent ownership, clear thinking, innovation, expertise, collaboration, integrity, and respect.

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