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10 дней назад

Marketing Manager (Global)

Формат работы
hybrid
Тип работы
fulltime
Английский
b2
Страна
Australia
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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TL;DR
Marketing Manager (Global) (B2B/AI customer support): Driving global demand generation for AI-powered customer support operations through end-to-end campaigns, lead generation, and channel optimization with an accent on ICP insights, messaging, and measurable performance. Focus on testing and scaling distribution channels, improving cost per qualified lead, proving campaign ROI, and building a repeatable marketing function.

Location: Hybrid in Melbourne, Australia, with 3–4 days per week at the Cremorne head office. Applicants must already be based in the Melbourne area or already planning to move there.

Company

hirify.global runs complete, AI-powered customer support operations for growing businesses, combining people, management, and AI to provide scalable 24/7 customer support. Founded in 2013 and headquartered in Melbourne, the company has more than 1,300 team members serving clients globally.

What you will do

  • Own B2B marketing campaigns end to end, from customer insight and positioning through messaging, creative, launch, and optimization.
  • Generate ICP leads and revenue through paid, search, LLM, and other effective distribution channels.
  • Analyze audience, messaging, campaign structure, conversion, and cost per qualified lead to improve performance.
  • Test new channels, scale successful campaigns, and extend proven campaigns to new products and services.
  • Own the marketing budget, measure return on investment, and prove incrementality.
  • Lead and develop team members while building repeatable growth and distribution systems.

Requirements

  • Proven experience as an exceptional marketer who builds campaigns that stand out.
  • Proven experience generating leads and revenue through distribution channels.
  • Proven B2B marketing experience communicating with multiple buyers.
  • Ability to diagnose and resolve go-to-market problems with stakeholders.
  • End-to-end campaign experience across multiple channels.
  • Strong comfort with data models, attribution, and proving ROI.
  • Willingness to learn, be proven wrong, and change approach regularly.

Culture & Benefits

  • Hybrid work with regular in-office collaboration in the Melbourne global head office.
  • Work alongside two other marketers, the co-founders, and senior leadership.
  • High-performance environment designed to support life outside work.
  • Values include treating others respectfully, following through on commitments, and prioritizing the listener.
  • Initial team of one, with scope to grow the marketing function, team, channels, and budget based on results.

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