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Текст:
Hirify AI/Оригинал
TL;DR
Senior Designer (FMCG Packaging): Developing creative concepts and finished designs for FMCG packaging and branding projects with an accent on brand strategy, retail understanding, art direction, and commercial judgment. Focus on shaping ideas from concept to execution, directing food photography, presenting creative work, supporting junior designers, and integrating AI into the creative workflow.
Location: Bradford, United Kingdom; hybrid role with regular attendance at the Bradford studio and flexibility to work from home.
Company
Creative packaging business developing packaging and branding solutions for leading retailers and consumer brands.
What you will do
Develop and shape creative concepts across FMCG packaging and branding projects.
Take ideas from initial concept through finished design and execution while balancing brand, retailer, and consumer needs.
Collaborate with Client Services and specialist photography, artwork, and production teams.
Art direct food photography with photographers and stylists to create strong appetite appeal.
Present creative work, explain design thinking, and protect the creative idea through the design process.
Support junior designers, share knowledge, and contribute ideas for AI-enabled creative workflows using Adobe Creative Cloud and Adobe Firefly.
Requirements
At least 7 years of experience within an FMCG packaging agency.
Portfolio demonstrating original thinking from concept through finished design.
Experience working across both brands and retailer-owned brands, with a strong understanding of UK and US retail markets.
Strong knowledge of trends, typography, hierarchy, retail and brand category norms, print, and production.
Experience creating, evolving, and applying brand guidelines across products, categories, and retail environments.
Experience art directing food photography.
Strong creative judgment, commercial awareness, communication skills, and confidence presenting creative thinking.
Collaborative approach, willingness to share knowledge, ownership, accountability, and commitment to raising work standards.
Confidence using Adobe Creative Cloud, including Adobe Firefly.
Nice to have
Experience using collaborative platforms such as Miro.
Culture & Benefits
Hybrid working combines regular time in the Bradford studio with the flexibility to work from home.
Collaborative creative environment built around open conversation, shared knowledge, and support for developing designers.
Opportunity to work on packaging for leading retailers and consumer brands alongside experienced designers.
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