Content Strategist (Fashion/Luxury)

Location: London

Company

The Business of Fashion provides independent journalism, business intelligence, online learning, career tools and events for the global fashion, beauty and luxury industries.

What you will do

• Deliver quarterly briefings for global fashion, luxury and beauty brands, turning BoF and hirify.global reporting into executive-ready insights.
• Build Keynote presentation decks, write speaker notes, answer senior-executive questions and moderate panel discussions at community events.
• Write CEO interviews, event reports and employer-branding features to BoF’s editorial standards.
• Curate the weekly BoF Professional newsletter, fact-check and sub-edit long-form content, and publish through CMS and newsletter platforms.
• Develop partner content strategies and collaborate with sales, customer success and events teams on partner programmes, pitches and renewals.
• Identify industry needs and develop new formats for BoF content.

Requirements

• Experience in creative strategy, brand strategy, consultancy, trend forecasting, editorial or branded content.
• Confident public speaking and experience presenting to and answering questions from senior leaders in fashion, beauty or luxury.
• Strong understanding of commercial forces shaping the industry, including global market shifts, sustainability, technology and consumer behaviour.
• Ability to digest long-form reports and case studies into clear key takeaways.
• Clear, accurate writing skills and the rigour to fact-check and edit to a high standard.
• Ability to manage several projects simultaneously and collaborate with colleagues at all levels, from sales to senior leadership.

Nice to have

• Experience interviewing executives or moderating panels.
• An existing network of industry relationships.
• Familiarity with a CMS and/or newsletter platform.

Culture & Benefits

• Editorial work is held to the same standards of accuracy and integrity as independent journalism.
• Work with colleagues across content, sales, customer success and events in an international organisation serving members in more than 125 countries.
• Inclusive and equal-opportunities workplace committed to accessibility and reasonable adjustments throughout recruitment.
• Success includes producing quarterly partner briefings, publishing partner features with minimal edits and supporting BoF events within the first six months.
• By 12 months, success includes building strong cross-functional relationships, growing an industry network and developing ideas that serve both partners and BoF’s editorial standards.