B2B Digital Content Strategist (B2B Tech)

Location: Remote, with the candidate required to be based in Singapore and available for occasional face-to-face meetings; the posting also lists Jakarta, Indonesia and Kuala Lumpur, Malaysia. The role requires a commitment of 3 to 4 weekdays per week.

Company

Global production organisation combining content production, studios, craft expertise, technology, and multi-channel delivery at scale.

What you will do

• Develop integrated campaign, communications, email, and content strategies for enterprise B2B technology audiences across the TOF, MOF, and BOF funnel stages.
• Research client products, services, audiences, sales processes, technical topics, industry trends, and sustainability themes.
• Lead creative briefs and develop monthly LinkedIn content calendars with 15–20 detailed post outlines, recommended formats, and asset references.
• Research and plan monthly newsletter content for CISOs, Infosec professionals, network security specialists, and IT managers, including sustainability newsletter topics.
• Produce monthly LinkedIn performance reports, identify performance trends, and provide actionable optimisation insights.
• Collaborate with stakeholders on business priorities, asset releases, feedback, brand guidelines, content strategies, and performance insights.

Requirements

• Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
• 5–10 years of proven experience in digital marketing, content strategy, social media management, or campaign management, specifically in a B2B technology environment for enterprise companies.
• Strong understanding of LinkedIn marketing best practices and analytics.
• Excellent research, writing, editing, communication, interpersonal, and analytical skills.
• Ability to interpret data, translate complex technical information into clear and engaging content for technical audiences, and work independently and collaboratively.
• Experience working with enterprise-level clients.
• Based in Singapore and available for occasional face-to-face meetings.
• Passion for sustainability, understanding of relevant sustainability trends and issues, and demonstrated interest and curiosity in technology.
• Knowledge of campaign and communications/content strategy across TOF, MOF, and BOF; digital marketing; LinkedIn-focused social media management; content creation; technical research and analysis; performance reporting; SEO principles; communication and collaboration.

Nice to have

• Product marketing experience.
• Experience in verticals such as manufacturing or healthcare.

Culture & Benefits

• Remote freelance arrangement with a 3–4 weekday weekly commitment.
• Collaborative, borderless working environment with global projects and career opportunities.
• Access to advanced technology, AI, next-generation tools, studios, and diverse production work.
• Focus on craft excellence, innovation, inclusion, and using technology to amplify human creativity.