Marketing Data Analyst (Lead Generation)

Location: Remote from Ukraine

Company

International provider of independent testing services supporting web, desktop, mobile, and cloud applications across eCommerce, banking, healthcare, gaming, media, and telecommunications.

What you will do

• Research and validate companies according to the defined ideal customer profile.
• Build, process, update, and enrich cold lead-generation databases using LinkedIn Sales Navigator, Clay, and other tools.
• Initiate first contact with potential clients through LinkedIn and email.
• Qualify leads to the MQL stage and hand them over to the SDR team.
• Maintain CRM records and basic reporting on leads and processes.
• Optimize lead-generation processes, identify automation opportunities, and collaborate with marketing, sales, production, and other teams.

Requirements

• At least 6 months of relevant experience in Marketing Analytics, Sales, Lead Generation, Email Marketing, or a related field.
• Intermediate English or higher for reading and writing.
• Experience working with LinkedIn and Sales Navigator.
• Experience working with cold databases, including analysis, data collection, and communication.
• Ability to find, collect, and structure large volumes of information.
• Basic experience with AI tools such as Gemini, Claude, or ChatGPT.
• Analytical thinking, attention to detail, a proactive approach, and willingness to learn and develop in the IT field.

Nice to have

• Experience with Clay or Apollo.
• Basic understanding of the ABM approach and Jobs-to-be-Done.
• Understanding of market segmentation and market research.

Culture & Benefits

• Flexible full-time schedule with a start time between 8:00 and 11:00.
• Work with international markets, primarily North America and the EU.
• Professional development through workshops and seminars.
• Expert team support, knowledge sharing, and a positive team atmosphere.
• Performance-based compensation reviews, 100% sick-leave compensation, and 18 paid vacation days.
• Social support system and loyalty program.