Audio-Visual Media Manager

Location: London, United Kingdom; hybrid working with 60% of time in the office and 40% at home. An option is available to work abroad for up to 20 days in approved countries.

Salary: £36,600–£55,000 per year.

Company

hirify.global is a pet e-commerce company serving more than 12 million customers across European markets.

What you will do

• Develop audio-visual media strategies across linear television, BVOD, SVOD and AVOD.
• Plan and oversee end-to-end television and Video on Demand campaigns across Germany, the United Kingdom, France, Italy and Poland.
• Brief, manage and challenge external media agency partners on objectives, audiences, budgets, investments and success measures.
• Manage media budgets and recommend optimal investment allocation across markets, campaigns and channels.
• Define KPIs, measurement frameworks, benchmarks and performance expectations with agency and analytics partners.
• Monitor campaign performance, recommend in-flight optimization and develop co-branded campaigns with partner brands and internal stakeholders.

Requirements

• Hands-on experience planning or buying audio-visual media campaigns across television and Video on Demand.
• Experience planning or buying both Brand Television and Direct Response Television campaigns.
• Practical experience planning and activating campaigns across BVOD, SVOD or AVOD environments.
• Experience briefing, managing and challenging external media agencies.
• Strong understanding of the European audio-visual media landscape, including broadcasters, streaming platforms and Video on Demand inventory.
• Experience managing media budgets and evaluating campaign effectiveness, efficiency and return on investment.
• Strong analytical skills, including interpreting performance data and turning insights into clear recommendations.
• Strong stakeholder-management and communication skills, including collaboration across marketing, creative and analytics teams.

Nice to have

• Experience using television measurement, attribution or analytics platforms such as TVSquared or Adalyser.
• Experience with Demand-Side Platforms and programmatic video-buying platforms such as The Trade Desk.
• Knowledge of Marketing Mix Modelling, incrementality testing or causal impact analysis.
• Experience developing co-branded media campaigns with external partner brands.
• Experience working with creative agencies throughout the campaign-planning process.
• Interest in the pet-care industry.

Culture & Benefits

• Hybrid work arrangement with 60% office-based and 40% home-based work.
• Option to work abroad for 20 days in approved countries.
• Development opportunities, training and career support.
• Wellbeing offers and subsidized transport or bike leasing.
• 20% discount across hirify.global products.
• Multinational and collaborative working environment with a focus on diversity and inclusion.