Senior Manager, Organic & Web Growth (AI)

Location: San Francisco, CA

Salary: $160,000–$190,000 annual salary, plus equity and benefits

Company

Arize AI provides AI observability and evaluation platforms, including Arize AX and the open-source Phoenix platform, helping AI engineering teams build, evaluate, monitor, and improve AI applications and agents.

What you will do

• Develop and execute the technical SEO roadmap, improving crawlability, indexability, rendering, canonicalization, redirects, site architecture, internal linking, structured data, and page performance.
• Diagnose technical SEO issues, including migration and content-restructuring issues, and work with web developers to implement improvements, validate releases, and prevent regressions.
• Build a measurable AEO and AI-search strategy across ChatGPT, Perplexity, Claude, Gemini, Google AI search, and other discovery platforms.
• Drive competitive search analysis, content-gap analysis, nonbrand acquisition, backlink growth, digital PR, third-party coverage, and content optimization.
• Own website experimentation, conversion optimization, analytics and event tracking for qualified traffic, enterprise demo requests, and self-serve signups.
• Build reporting and benchmarks connecting organic visibility, AI citations, qualified acquisition, signups, demos, and pipeline outcomes; manage specialist agencies and contractors.

Requirements

• 6+ years of hands-on SEO and organic growth experience, ideally in B2B SaaS, developer tooling, infrastructure, or another technical market.
• Deep technical SEO expertise covering indexing, crawling, rendering, redirects, canonical tags, structured data, and site architecture.
• Demonstrated experience improving organic visibility and qualified traffic in competitive search categories, including practical experience with AI search and answer engines.
• Strong understanding of website development fundamentals, including HTML, CSS, JavaScript, rendering, and web performance.
• Ability to work directly with developers, diagnose technical problems, and write detailed implementation requirements.
• Experience with Google Search Console, GA4, Ahrefs, Semrush, or comparable platforms.
• Understanding of conversion optimization, experimentation, and website analytics.
• Experience developing backlink acquisition or digital PR strategies focused on relevant, high-quality referring domains.
• Strong analytical skills, business-impact prioritization, independent execution, and willingness to perform technical work directly rather than relying exclusively on agencies.

Nice to have

• Experience with developer tools, AI infrastructure, observability, or open-source products.
• Familiarity with LLMs, AI agents, and AI engineering workflows.
• Working knowledge of SQL or Python for search and website performance analysis.
• Experience with web analytics instrumentation, tag management, and experimentation tools.
• Experience with modern web frameworks, static site generators, and technical documentation sites.
• Experience improving enterprise demo conversion and self-serve signup journeys.
• Experience managing technical SEO through a website migration or major information architecture change.

Culture & Benefits

• Full-time role in the Marketing department with an estimated annual salary of $160,000–$190,000 and a competitive equity package.
• Medical, dental, and vision coverage, a 401(k) plan, unlimited paid time off, generous parental leave, and mental and wellness support.
• Opportunities to engage with industry experts, researchers, and ethicists on responsible AI.
• Culturally conscious events and an active Lady Arizers subgroup.