Social Media Content Manager (Fintech)

Location: Mexico City, Mexico; currently fully remote with a future transition to a hybrid setup.

Company

hirify.global is a hyper-growth Series C fintech company building an AI-powered conversational financial companion for Latinos in the US, offering remittances and expanding into credit, savings, and wallet services using real-time financial infrastructure and crypto rails.

What you will do

• Own the organic social content strategy, including pillars, formats, campaign arcs, seasonal angles, and platform-specific execution.
• Build and maintain rolling content calendars, translate hero campaigns into social content, and respond to cultural moments and trends.
• Own copy creation, scriptwriting, static and short-form video production, content quality assurance, and creative pipeline management.
• Brief and coordinate designers, agencies, creators, freelance partners, and other providers from production through delivery, quality assurance, and invoicing.
• Partner with Paid Social and use community insights, trend signals, engagement data, video completion rates, and audience insights to improve content performance.
• Lead content tropicalization and localization while tracking reach, impressions, follower growth, website traffic, and sign-ups driven by organic social.

Requirements

• 4+ years of content strategy and creation experience across digital and social channels, including defining editorial vision and measuring impact; experience in high-growth startups, B2C tech, or fintech is preferred.
• Comfort and confidence serving as the on-screen face of the brand, with hands-on experience conceptualizing, filming, and editing short-form video for TikTok, Instagram Reels, and YouTube Shorts.
• Strong scriptwriting and narrative storytelling skills, including translating complex product features and brand positioning into relatable, human-centered stories.
• Hands-on experience defining channel roles, managing publishing rhythms, and growing engaged communities on Instagram, Facebook, TikTok, and X.
• Experience owning content calendars and managing cross-functional production pipelines with external agencies, creators, and freelance partners.
• Ability to analyze engagement metrics, video completion rates, and audience insights, test hypotheses, and iterate on creative content strategy.
• Highly organized, proactive, action-oriented, and able to prioritize high-impact initiatives, navigate ambiguity, and deliver under fast-paced startup deadlines.
• Native Spanish proficiency and advanced professional English proficiency, spoken and written.

Culture & Benefits

• Fully remote work currently, with a future transition to a hybrid setup.
• Competitive salary, initial stock options grant, and annual performance bonus.
• Health, dental, and vision plans.
• Continuous learning opportunities and growth in an entrepreneurial environment.
• Unlimited PTO and paid parental leave.