Advertising Operations Specialist (AdTech)

Location: Soho, London, United Kingdom; hybrid working with three days in the office from Tuesday to Thursday.

Salary: up to £35,000 per year plus up to 20% annual bonus.

Company

hirify.global Group operates sports media and sports betting brands including hirify.global, hirify.global Bet, and Virgin Bet.

What you will do

• Set up, manage, and optimize digital advertising campaigns in Google Ad Manager across display, video, and mobile formats, ensuring accurate delivery, pacing, and targeting.
• Diagnose and resolve issues with ad tags, creatives, tracking, and implementation using HTML, JavaScript, and basic coding.
• Monitor campaign KPIs, interpret performance data, and provide actionable insights to improve efficiency.
• Collaborate with account managers, creative teams, developers, and third-party vendors to align campaigns with client goals and platform specifications.
• Create performance reports, document campaign setup processes, and maintain records of optimizations and outcomes.
• Ensure compliance with ad policies and brand guidelines and complete rigorous QA before launch.

Requirements

• Proficiency with Google Ad Manager and other major advertising platforms.
• Hands-on experience with HTML, JavaScript, and basic coding for ad setup and troubleshooting.
• Strong understanding of ad serving technologies, including real-time bidding, programmatic advertising, and ad verification tools.
• Familiarity with third-party ad tags, tracking pixels, and campaign measurement tools.
• Experience with data interpretation and reporting tools such as Excel, Google Data Studio, or similar platforms.
• Analytical mindset, strong problem-solving abilities, and attention to detail.
• Time management and multitasking skills for handling multiple campaigns simultaneously.
• Strong communication skills and the ability to translate technical details into clear, actionable insights for non-technical stakeholders.
• Collaborative approach and the ability to work effectively with cross-functional teams under tight deadlines.
• Adaptability and resilience in a fast-changing advertising technology environment.

Culture & Benefits

• Hybrid working and flexible working agreements where applicable.
• Company performance bonus, private healthcare, enhanced employee assistance, life assurance at three times salary, and a contributory pension plan.
• Enhanced maternity, shared parental, adoption, and paternity leave.
• Subsidized gym membership, annual travel card loan, and ride-to-work scheme.
• Access to exclusive Virgin offers and experiences, Thursday office drinks, and regular socials.