Senior Product Manager (EdTech)

Location: Belgrade, Serbia; fully remote. Core hours: GMT+3.

Company

hirify.global provides online English education for children aged 4–12, serving more than 100,000 students across over 50 countries.

What you will do

• Own the roadmap for the Parent Area as a storefront for add-ons and upgrades, including placement, merchandising, pricing visibility, and one-tap purchase.
• Improve purchase, upgrade, and win-back journeys to increase conversion from offer view to paid.
• Build configurable catalogue, bundling, pricing, and promotional logic so new offers can launch without repeated engineering work.
• Run experiments for offers, bundles, and pricing with guardrails for retention, refunds, and parent satisfaction.
• Define product events and eligibility signals for in-app nudges and CRM segments, and work with Content and Pedagogy to launch new paid learning products.
• Adapt product flows by market while balancing self-service and manager-assisted buying and local pricing conditions.

Requirements

• 4+ years of experience in a product management role, including 2+ years owning monetization, pricing, checkout, or subscription growth in a B2C subscription product.
• Proven experience shipping in-product upsell, cross-sell, or add-on flows with measurable revenue impact.
• Strong experimentation skills, including test design, sample sizing, guardrails, and honest readouts.
• Understanding of subscription billing, entitlements, and payment providers such as Stripe.
• Ability to work effectively in a 100% remote, distributed team environment with GMT+3 core hours.
• Experience using tools such as JIRA and Slack.
• Excellent spoken and written English.

Nice to have

• Experience in EdTech or family products where parents and children are different users.

Culture & Benefits

• Fully remote work in a distributed team.
• Opportunity to shape AI-driven education products.
• Dynamic environment focused on building innovative products.
• Unlimited holidays.