Marketing Creative Strategy Manager (AI)

Location: United States — Remote. This role is not eligible for U.S. immigration sponsorship.

Company

hirify.global is part of LTV Co., a New York-founded product company developing consumer data products and services across multiple brands.

What you will do

• Own the paid marketing creative strategy and roadmap across paid social, paid search, display, YouTube, native, and emerging upper-funnel channels.
• Develop advertising concepts, creative briefs, messaging frameworks, hooks, and video storytelling structures for direct-response campaigns.
• Design and oversee structured creative testing programs, analyze campaign performance, and iterate on winning concepts.
• Build AI-powered workflows and automations that increase creative production velocity and expand testing capacity.
• Coordinate creative development from ideation through production and launch with marketing buyers, internal teams, agencies, and video partners.
• Document creative insights and maintain a knowledge base of effective messaging, formats, hooks, and storytelling approaches.

Requirements

• 5+ years of experience in performance marketing, creative strategy, or growth-focused advertising.
• Strong experience developing and optimizing paid social and video advertising creative.
• Hands-on experience with AI-powered workflows, generative AI tools, prompt orchestration, and workflow automation platforms.
• Deep understanding of direct-response marketing, viral creative patterns, hooks, emotional triggers, and trend-aware formats.
• Experience analyzing campaign data and translating insights into actionable creative strategies.
• Experience collaborating with marketing, creative, analytics, production teams, external agencies, and video partners.

Culture & Benefits

• 100% remote work with flexibility and work-life balance.
• Competitive base salary and annual performance bonus.
• Medical, dental, vision, life, personal accident, voluntary life, and AD&D insurance options.
• Traditional and Roth 401(k) options with company matching up to 6% and immediate vesting.
• Paid time off, sick time, paid holidays, year-end break days, and personal significance and birthday holidays.
• Home office reimbursement up to $500, professional development budget, training, wellness benefits, and financial resources.