Head of Marketing / CMO — Epic Gift (Telegram App)

Position

Head of Marketing / CMO — Epic Gift (Telegram app, 1.2M users)

Company

Romaniuk AI

Company website

https://go.romaniuk-consulting.com/lw

Seniority

Senior

Employment Type

Full time

Salary

$5,000 - $10,000 / Month

Location

Remote

Hi, I'm a co-founder of Epic Gift. I'm looking for a Head of Marketing with strong fundamentals, a broad view across traffic channels, and experience building marketing as a system. The goal: 100,000 paying users within a year. Today we have 1,000, plus working setups in 2 channels.

What we've done

• 400,000 → 1,200,000 users in one year (Epic Gift).
• 10 years in performance marketing — my partners and I ran traffic for other companies' products. Now we build our own.
• Second product — a subscription service in Telegram. The funnel is built and the first 1,000 payments are in. Web, iOS and Android come next.

What are you working on?

• The name of the project(s): Epic Gift
• At what stage of the project(s)? Live: 1.2M users. 2nd product (Telegram subscription) launched — 1,000 paying users. Web, iOS, Android next.
• Genres: Application
• Platforms: Mobile, Browser, Social, iOS, Android

Team size and structure?

Founders + channel specialists: Telegram Ads, influencers, bots, messaging, cold traffic. You lead them all.

For which tasks (responsibilities)?

The task

• Grow from 1,000 to 100,000 paying users in 6–12 months.
• Traffic budget: ~$500,000. No single channel can absorb that, so we need many sources.
• Today separate people run separate channels: Telegram Ads, influencers, bots, messaging, cold traffic. Nobody sits above them — I've been doing that job myself. You take it over.

What you'll do

• Strategy: positioning, CJM, offer, funnels, competitive position.
• Channel mix: decide where customers come from — in-house buying, agencies, CPA networks, affiliates, influencers, SEO, referral program.
• Control: keep buyers and contractors in check — ad accounts, hypothesis sheets, where the money goes. Spot a problem on day 3, not week 3.
• Unit economics: own the cost per payment. No sales team — everything runs on an automated funnel.
• Conversion: bring market ideas into the product and landing pages so conversion keeps growing.

You probably won't run ads yourself. But you can test a new channel hands-on, then hire people to scale it. Key KPIs: number of paying users, cost per payment, payback, LTV/CAC.

What kind of professional are we looking for?

Must have

• 5+ years in B2C IT product marketing — ideally a web service or subscription app.
• Head of Marketing, Growth, CMO, or the CMO's right hand at a product that grew while you were there.
• Personally responsible for a budget of $50,000+/month.
• Tested 10+ traffic sources.
• Subscription unit economics: cohorts, LTV, churn, payback.
• You can show working documents: hypothesis sheet, spend tracker, ROI model, dashboard (blur the numbers if needed).
• You can walk us through real cases.
• Fluent Russian is required — the team and product work in Russian. Ukrainian is a plus.

Strong plus

• Experience in iGaming, betting, dating, crypto, or high-volume Telegram apps.
• Background in digital products where users come from ads and pay without talking to a salesperson.
• Big budgets spent efficiently, even under tough conditions.
• Niches with strict ad moderation.

Bonus points

• Started as a media buyer and moved in-house into product marketing.
• Ran your own business.
• Helped launch 1–2 IT products.

What is important for us in a person?

• You set your own goals and your team's. I give you the target and the budget — you bring back results and numbers.
• Ownership: you spot problems early and fix them without being asked.
• Data-driven: decisions backed by numbers, not opinions.

Why do we enjoy working here?

• Direct line to the founder; decisions on real product numbers.
• Full ownership of marketing: strategy, channels, team, budget.
• Team of founders with 10 years in performance marketing.
• With strong results, you can also join our second international IT product.

What are the conditions and bonuses?

• $5,000–10,000/month depending on experience.
• Bonus formula fixed in the offer , before you start. An additional % is possible later.
• Paid in USDT.
• Fully remote from any country. Full-time, our project only.

The selection process

1. Short questionnaire — 10–12 minutes.
2. Call with our recruiter — we'll ask to see your working documents.
3. Call with me, on the product's real numbers.
4. Offer.

We decide fast.Apply here: Показать контакты