Senior Brand Manager Nordics

Location: Stockholm, Sweden; hybrid model with three days per week in the central Stockholm office

Company

Global consumer food company managing iconic brands including Heinz, HP Sauce, Lea & Perrins, and Bull’s-Eye.

What you will do

• Build and deliver a three-year growth roadmap and annual brand plans for the Nordic portfolio, with Heinz as the primary focus.
• Translate portfolio and innovation priorities into go-to-market, activation, and integrated campaign plans across Nordic markets.
• Manage brand budgets and optimize investment against KPIs tied to sales, penetration, and market share.
• Brief and lead media, creative, and activation agencies from development through delivery.
• Adapt global campaigns and develop locally relevant assets while maintaining consistent brand execution.
• Lead launches and marketing projects with Sales, Category, Finance, Supply Chain, global teams, and agency partners.

Requirements

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Relevant FMCG experience in a comparable marketing role, with experience in brand ownership or agency management.
• Proven ability to develop marketing plans and lead projects from strategy through execution.
• Experience managing budgets, media, communications, brand activation, and agency relationships.
• Fluent English is required; additional Nordic language skills are advantageous.
• Strong analytical, communication, stakeholder management, project leadership, and cross-functional influencing skills.

Culture & Benefits

• Hybrid working model with flexible working hours.
• Competitive salary and above-market-average bonus structure.
• International, matrix-organized working environment.
• Opportunities for personal and professional development.
• Company pension scheme, corporate benefits, and additional employee benefits.