Manager, Media Activation (Programmatic)

Location: London, United Kingdom; hybrid work with teams in the office around four days a week. The role is UK-based and requires the right to work in the United Kingdom.

Company

hirify.global is WPP’s AI-driven media operating unit, combining media, data, partnerships, and the WPP Open platform to deliver personalised advertising at scale.

What you will do

• Manage the full lifecycle of campaigns for a portfolio of clients and act as the final approval point for launches.
• Supervise onshore and offshore activation specialists and maintain high service quality across campaign operations.
• Drive campaign testing, contribute to forecasting, and provide technical recommendations for performance goals.
• Support client brief responses with audience and technology recommendations, including monetisation strategies.
• Coordinate with planning, development, commercial, and senior teams to resolve campaign, billing, and delivery issues.
• Oversee reporting and financial accuracy, and present post-campaign insights and next steps.

Requirements

• Experience in advertising operations, programmatic trading, or campaign management.
• Experience with multiple DSPs, including The Trade Desk, DV360, ADSP, or Perion; SSP exposure is advantageous.
• Deep understanding of online advertising, ad targeting, DSP/SSP optimisation, and campaign metrics.
• Strong analytical skills, proficiency in Excel, and a data-driven, performance-focused approach.
• Excellent communication, organisation, prioritisation, problem-solving, and stakeholder relationship skills.
• Right to work in the United Kingdom is required.

Nice to have

• Exposure to SSPs.
• Willingness to expand knowledge in digital and addressable channels.

Culture & Benefits

• Hybrid work model with regular in-office collaboration, events, and team celebrations.
• Access to hirify.global and WPP networks for professional learning and networking.
• Employee resource groups and opportunities to learn at the cutting edge of marketing and advertising.
• Medical, vision, dental, and group retirement benefits.
• Paid time off, partner discounts, and employee mental health awareness days.