GTM Analyst

Location: United States (Remote)

Company

hirify.global is a SaaS company providing an all-in-one video membership platform that helps creators generate revenue through subscriptions, communities, courses, and live-streamed events across web, mobile, and TV apps.

What you will do

• Build and maintain dashboards and reports that give Sales and Marketing a shared view of the GTM funnel.
• Measure the impact of campaigns, experiments, and GTM initiatives.
• Investigate changes in win rate, pipeline velocity, and campaign performance, then provide recommendations.
• Integrate CRM and marketing data for cross-functional analysis.
• Audit CRM fields, lead-routing rules, scoring logic, and attribution models; fix root causes of data-quality issues.
• Partner with Sales, Marketing, RevOps, Analytics, and Finance to explain funnel data and support everyday reporting questions.

Requirements

• 1–3 years of experience in GTM-related analytics, marketing analytics, sales analytics, business intelligence, or a similar field, with a focus on funnel analysis and reporting.
• Experience building and maintaining dashboards with Lightdash and Omni.
• Working knowledge of SQL, dbt, and BigQuery.
• Hands-on experience with CRM and marketing tools such as Salesforce, HubSpot, and Google Analytics.
• Experience monitoring scoring or attribution models and identifying when they need retuning.
• Understanding of B2B and B2C funnel metrics, including MQL/SQL conversion, win rate, and pipeline velocity; comfortable working in a remote-first, fast-moving environment.

Nice to have

• Experience in the creator economy, video, membership, or community software.
• Experience using Salesforce and HubSpot together with a data warehouse.
• Exposure to dbt semantic layers or analytics-engineering practices.
• Experience with outbound sales engagement tools such as Salesloft or Outreach.
• Experience building or maintaining a lead-scoring model end to end.

Culture & Benefits

• AI-native, remote-first working environment with a small team and broad ownership.
• Flexible PTO and 8 paid company holidays.
• US-based medical, dental, and vision benefits with cost sharing.
• US-based 401(k) plan with company match.
• Flexible parental leave and stipends for technology, coworking space, and professional development.