4 дня назад
Marketing Executive (Scripted Content)
30 000 - 37 000GBP
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Marketing Executive (Scripted Content) (TV Marketing): Delivering integrated, audience-focused campaigns for BBC scripted content across multiple media and platforms with an accent on campaign strategy, creative development, media planning, and editorial compliance. Focus on coordinating end-to-end delivery, evaluating campaign performance, and leading collaboration across editorial, creative, media, social, and product teams.
Location: Broadcasting House, London, United Kingdom
Salary: £30,000–£37,000 plus London Weighting, depending on relevant skills, knowledge, and experience.
Company
is a public-service broadcaster creating content to inform, educate, and entertain audiences.
What you will do
- Develop campaign briefs for scripted content across multiple media and platforms, targeting recall, consumption, perception, and talkability.
- Review creative responses and media plans, providing feedback and assessing suitability against campaign objectives.
- Coordinate the timely delivery of all creative assets and end-to-end campaign implementation.
- Ensure marketing and communications activity complies with Editorial Guidelines.
- Evaluate campaign performance, share results with stakeholders, and apply learnings to future campaigns.
Requirements
- Proven experience delivering integrated multimedia marketing campaigns from briefing through implementation, evaluation, and continuous improvement.
- Strong project and stakeholder management skills, including collaboration with internal and external partners.
- Excellent communication and presentation skills, with the ability to explain complex information clearly.
- Analytical and strategic thinking, including critical evaluation, informed decision-making, and process improvement.
- Experience leading campaigns and teams in a complex matrix environment while managing priorities, resources, deadlines, and performance targets.
- Eligibility to work in the United Kingdom is checked before appointment.
Nice to have
- Experience in or demonstrable passion for television and the TV industry.
Culture & Benefits
- Fixed-term, full-time contract for five months through March 2027.
- Flexible working can be discussed during the application, selection, or offer process.
- Flexible 35-hour working week and 25 days of annual leave, with the option to buy five additional days.
- Defined pension scheme, discounted dental, healthcare, and gym benefits.
- Career and professional development in an inclusive, values-based working environment.
Hiring process
- Applications are accepted online only; CV applications are not accepted.
- Appointment is conditional on employment screening, including reference and eligibility-to-work checks.
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