18 часов назад
Brand & Campaign Manager
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Brand & Campaign Manager (Brand Strategy/Employer Branding): Developing AddSecure’s brand strategy, corporate campaigns and employer branding across European markets with an accent on brand architecture, positioning, governance and consistent communication. Focus on coordinating cross-functional stakeholders and agencies, integrating the brand across acquisitions and product launches, and exploring AI to improve marketing creativity and effectiveness.
Location: Stockholm, Sweden; hybrid work. Candidates must be eligible to work in Sweden.
Company
is a European provider of secure IoT connectivity and end-to-end solutions for areas including buildings, alarms, transportation, logistics, personal safety, healthcare, construction and public services.
What you will do
- Develop and continuously evolve the brand strategy, positioning and brand platform.
- Own brand architecture, visual identity, messaging, product branding and naming principles.
- Create brand guidelines and governance for consistent use across markets and business units.
- Develop employer branding together with Talent Acquisition, People & Culture and Communications.
- Plan and coordinate corporate campaigns covering sustainability, employer branding, technology transformation and corporate positioning.
- Coordinate agencies, suppliers and internal stakeholders while measuring campaign and brand impact.
Requirements
- University degree in Marketing, Business Administration, Communications or a related field.
- Proven experience in brand management, corporate marketing, communications or a similar role.
- Strong knowledge of brand development, positioning, campaign planning and digital marketing.
- Experience working across multiple markets, preferably in an international or European environment.
- Experience managing agencies and external partners, with strong project, communication and stakeholder management skills.
- Excellent written and spoken English; eligibility to work in Sweden is required.
Nice to have
- Interest in AI and emerging technologies and their application in marketing.
Culture & Benefits
- International company and motivated team.
- Wellness allowance.
- Occupational pension.
- Enhanced parental pay and health checks.
- Parking.
Hiring process
- Competence-based recruitment process including interviews and potentially psychometric assessments.
- Reference checks and background checks are conducted for all employees.
- Application includes a CV and several short questions.
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