CRM & Email Marketing Specialist (Gaming)

Location: Bratislava, Slovakia; hybrid work

Salary: from €2,000 per month

Company

hirify.global is a sports and gaming marketing company building player experiences across multiple international brands.

What you will do

• Build, quality-assure, and launch email and CRM campaigns.
• Run A/B tests across messaging, creative, audiences, and other campaign elements.
• Analyze campaign data and customer insights to identify opportunities and improve performance.
• Support automated customer journeys across onboarding, engagement, retention, and reactivation.
• Develop relevant and personalized CRM experiences for customer segments.
• Brief creative assets and report campaign results with clear recommendations.

Requirements

• Hands-on experience in CRM, email marketing, lifecycle marketing, marketing automation, or a similar B2C role.
• Fluent or professional working proficiency in Slovak and English.
• Experience building and launching email or CRM campaigns, including campaign quality assurance.
• Experience with a CRM or marketing automation platform such as Optimove, Bloomreach/Exponea, Braze, Iterable, Salesforce Marketing Cloud, Xtremepush, or Smartico.
• Ability to develop hypotheses, run A/B tests, interpret campaign data, and turn insights into actions.
• Understanding of effective email creative and ability to brief copy and design requirements.

Culture & Benefits

• Development opportunities and collaboration with experienced colleagues.
• Flexible working arrangements supporting work-life balance.
• Annual discretionary bonus.
• Paid annual leave and an additional company closure between Christmas and New Year's.
• Global hirify.global events bringing colleagues together in person.

Hiring process

• Initial 45-minute video conversation with a Talent Partner.
• Interview with the General Manager of Marketing and CRM Lead, followed by a take-home case study and presentation.
• Final coffee chat at the Bratislava office with the Head of People.