Insights Lead Analyst (Marketing Analytics)

Location: Remote - New York, United States

Salary: $125,000–$140,000 per year, plus incentive pay opportunities and a discretionary annual performance bonus.

Company

hirify.global is an independent full-funnel marketing agency that combines media, measurement, analytics, and proprietary technology to support growth-focused marketing decisions.

What you will do

• Create and lead analytics strategies for client accounts, including learning agendas, testing plans, measurement recommendations, and analysis roadmaps.
• Connect data across channels, platforms, dashboards, and reporting environments to produce integrated insights and actionable recommendations.
• Develop analytical solutions such as segmentation, campaign evaluations, custom reporting, dashboard logic, and cross-channel performance analysis.
• Use business intelligence tools and reporting applications to improve insight generation, client storytelling, accuracy, and scalability.
• Translate technical outputs, data structures, and measurement realities into clear client-relevant language.
• Collaborate with media, client strategy, and analytics teams to connect measurement outputs with planning, optimization, and investment decisions.

Requirements

• 5–7 years of experience in marketing analytics roles involving clients, business objectives, and marketing decisions.
• Experience leading analytics strategies, learning agendas, testing roadmaps, reporting approaches, and measurement recommendations.
• Strong working knowledge of BI platforms such as Tableau, Power BI, or similar tools.
• Strong SQL proficiency and familiarity with structured data environments such as Snowflake, Redshift, or similar cloud data tools.
• Strong understanding of statistics, testing, analytical methods, data storytelling, and business judgment.
• Advanced Excel or Google Sheets and PowerPoint or Google Slides skills, with excellent communication and interpersonal abilities.

Nice to have

• Practical experience with R and/or Python for testing, exploratory analysis, or advanced analytical work.
• Familiarity with evolving experimentation, attribution, and performance measurement practices.

Culture & Benefits

• Fully remote work with flexible, unlimited paid time off and 20 paid holidays.
• Medical, dental, vision, life, disability, and flexible spending account benefits.
• Retirement plan with a match of up to 4% of employee contributions at 100%.
• Telemedicine, teletherapy, wellness perks, equity, and charitable giving benefits.
• Paid parental leave, including 16 weeks at full pay for birthing parents and 12 weeks for partners.
• On-demand learning, mentorship, and leadership and management development programs.