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Описание вакансии
Текст:
TL;DR
Marketer (AI): Building integrated enterprise campaigns and technical content that turn Cognition's AI software engineer technology into qualified pipeline and sales outcomes with an accent on enterprise buying groups, vertical use cases, and technical storytelling. Focus on coordinating multi-channel promotion, translating complex AI capabilities into credible demonstrations, and optimizing campaigns for opportunity progression and revenue.
Location: San Francisco, United States; on-site
Company
Cognition develops Devin, an AI software engineer designed to reason about and perform real-world software engineering tasks.
What you will do
- Build integrated enterprise campaigns around Cognition's positioning, messaging, differentiation, and priority themes.
- Create ebooks, research, webinars, demos, templates, guides, workshops, business-case tools, and other content across the buying journey.
- Develop messaging for engineering leaders, developers, IT and security stakeholders, executive sponsors, and economic buyers.
- Translate broad campaign themes into industry-specific use cases and customer outcomes with Enterprise Demand and Sales.
- Coordinate paid, email, web, social, partner, field, and sales activation channels.
- Own campaign plans, production, launches, follow-up, and optimization based on buying-group engagement, qualified pipeline, opportunity progression, and sales outcomes.
Requirements
- Track record of building and executing integrated campaigns for enterprise B2B technology buyers.
- Strong content development and writing skills, with work personally taken from concept to launch.
- Experience connecting content, distribution, and sales follow-up to measurable pipeline outcomes.
- Understanding of complex enterprise buying groups and changing information needs throughout a deal.
- Ability to move between executive business narratives and detailed product or use-case content.
- Strong project ownership, coordination, decision-making, and fast execution skills.
Nice to have
- Experience marketing developer tools, AI, infrastructure, or other technical enterprise products.
- Comfort creating technical content and partnering with engineers or solutions teams.
- Experience with vertical campaigns, technical webinars, demo-led programs, or content supporting active enterprise opportunities.
Culture & Benefits
- Work with a talent-dense team including competitive programmers, former founders, and leaders from advanced AI and technology companies.
- Contribute to building Devin and expanding AI capabilities for real-world tasks.
- Use AI tools to accelerate research, production, experimentation, and iteration.
- Reasonable accommodations are available throughout the hiring process.
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