8 дней назад
B2B Marketing Manager (SaaS)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
B2B Marketing Manager (SaaS): Building the brand, positioning, website, and go-to-market engine for a web data gathering business with an accent on B2B messaging, lead generation, and credibility-building content. Focus on launching zero-to-one marketing initiatives, translating technical capabilities into clear business solutions, and improving conversion through data-driven experimentation.
Location: Vilnius, Lithuania. Hybrid work with 3 office days and 2 work-from-home days, plus WFA options.
Company
develops web data gathering solutions for businesses worldwide, supported by a team of more than 500 professionals.
What you will do
- Define the B2B positioning, messaging framework, tone of voice, and visual identity in collaboration with design.
- Translate technical product capabilities into clear B2B solutions for business decision-makers.
- Own the B2B website, including copywriting, landing-page structure, launch, and data-driven improvement.
- Build go-to-market channels across LinkedIn, industry events, cold outreach, content marketing, and paid experiments.
- Create blog posts, whitepapers, success stories, sales decks, one-pagers, and case studies.
- Collaborate with the product owner, business development, marketing specialists, and other team members.
Requirements
- 3+ years of B2B marketing experience; SaaS, AdTech, or technology services experience is preferred.
- Experience launching a product, brand, or go-to-market motion from zero to one.
- Strong B2B copywriting skills across websites, outreach emails, and long-form content.
- Understanding of inbound marketing and content that generates qualified leads.
- Comfort with ambiguity and ownership in an evolving environment.
- Familiarity with CRM, CMS, and analytics tools.
Culture & Benefits
- Hybrid work with 3 office days, 2 work-from-home days, and WFA options.
- Internal and external learning resources, guilds, communities, and knowledge sharing.
- Yearly workation, internal and community events, and a team-building budget.
- Private health insurance, gym access, and physical and mental well-being support.
- Extra days off and an inclusive family-related time-off policy.
- Latest tools and gadgets, plus office perks and product deals.
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