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14 дней назад

Principal Field Marketing Manager

140 000 - 160 000$
Формат работы
onsite
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Principal Field Marketing Manager (B2B Software): Planning and executing regional events, digital programs, and integrated campaigns to generate and accelerate sales pipeline with an accent on field marketing, campaign analytics, and cross-functional sales alignment. Focus on managing onsite logistics, optimizing campaign ROI, segmenting prospect lists, and tracking leads through Salesforce.

Location: Chicago, United States

Salary: $140,000–$160,000 base salary per year, plus bonus

Company

hirify.global develops a data integration, management, and delivery platform for self-service business intelligence, data science, hybrid and multicloud integration, and enterprise data services.

What you will do

  • Plan, coordinate, and execute regional, industry, and executive events.
  • Manage onsite logistics, vendors, venues, agencies, and media partners.
  • Develop field marketing strategies, project plans, timelines, resources, and budgets.
  • Run regional digital programs, including webinars, virtual events, and account-based marketing campaigns.
  • Measure campaign performance, optimize return on investment, and report on program effectiveness.
  • Coordinate with sales development and field sales teams, manage lead uploads and assignments, and support prospect follow-up.

Requirements

  • BA/BS degree.
  • 7–15 years of field marketing experience in a B2B software company.
  • Demonstrated success with integrated, multi-channel campaigns across events, email, and social marketing.
  • Hands-on experience creating and reporting on marketing campaigns in Salesforce.
  • Strong understanding of the B2B software sales cycle, lead nurturing, opportunity progression, and pipeline acceleration.
  • Experience building segmentation lists and managing list acquisition for prospect databases.

Culture & Benefits

  • International organization with teams across four continents.
  • Collaborative environment with opportunities for professional growth.
  • Equal opportunity employment and reasonable accommodation for protected disabilities.

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