Strategy Director (Experiential Marketing)

Location: Hybrid work preferred in New York City, Boston, or Dayton, New Jersey; open to remote work within the United States

Company

hirify.global designs and delivers brand experiences and experiential marketing programs for clients.

What you will do

• Lead strategy, innovation, and delivery for key B2C accounts in partnership with account directors and other senior leads.
• Develop integrated communications strategies across launch, align, engage, and build delivery platforms.
• Own strategic planning and the Ideas component for pitches and ongoing client work.
• Use quantitative and qualitative research, market analysis, and cultural trends to develop insights and brand stories.
• Create creative briefs, present strategic points of view, and influence senior clients and internal stakeholders.
• Collaborate with creative, account, and production teams while advising clients and helping build strategy capabilities.

Requirements

• 5+ years of experience in a strategic role at a creative agency or management consulting firm.
• Experience with business, brand, experience, and environmental strategy, including global C-level B2B and B2C brand experiences.
• Strong presentation presence and the ability to communicate effectively with senior clients.
• Experience developing insights, identifying cultural trends, and inspiring ideas across channels.
• Ability to analyze information from multiple sources and turn it into strategic insights and points of view.
• Strong verbal and written communication skills, with demonstrated accountability, client focus, team effectiveness, developing others, and creative thinking.

Nice to have

• Passion for or experience in women's sports.

Culture & Benefits

• Work across clients, disciplines, and global teams.
• Culture emphasizes curiosity, bold thinking, ownership, collaboration, and shared success.
• Commitment to diversity, equity, and inclusion.