4 дня назад
Marketing Operations Coordinator
Вакансия из Hirify Global, списка международных tech-компанийДля мэтча и отклика нужен Plus
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Marketing Operations Coordinator (B2B Technology Marketing): Building and managing forms, landing pages, lead reports, and system integrations for custom content campaigns with an accent on campaign operations, lead data quality, and cross-team delivery. Focus on configuring marketing automation integrations, identifying data discrepancies, and optimizing workflows for accurate real-time lead synchronization.
Location: Penang, Malaysia; based in the Penang office. In-person collaboration is required three days a week or more, with flexibility to work from home or remotely at other times.
Company
Informa TechTarget is a publicly traded B2B technology information and marketing services company providing data-driven content, advertising, intelligence, and demand-generation solutions.
What you will do
- Support B2B content marketing and lead-generation campaigns.
- Own campaign operations from initial setup through launch by creating forms and landing pages.
- Prepare client lead reports and perform quality assurance checks to remove duplicates, invalid entries, and non-target audiences.
- Optimize documentation and processes for efficient cross-team operations.
- Coordinate with vendors and internal stakeholders to deliver campaigns.
- Configure integrations with HubSpot, Marketo, Salesforce, Integrate, and Pardot for data transfer, lead synchronization, and real-time campaign tracking.
Requirements
- More than three years of professional experience in operations or marketing operations.
- Exceptional attention to detail and a meticulous approach to data accuracy, campaign configuration, and quality assurance.
- Experience identifying discrepancies, preventing errors, and maintaining high standards of precision.
- Strong problem-solving, organizational, and time-management skills.
- Excellent verbal and written communication, including the ability to create detailed documentation and present information.
- Ability to work in a fast-paced environment and learn new platforms and tools.
Nice to have
- Experience with JIRA, Convertr, Leadsquared, or similar tools.
Culture & Benefits
- Flexible hybrid arrangement with office-based collaboration three days a week or more.
- Ability to work from home or remotely when not working in an office or at an event.
- Exposure to B2B technology, digital services, content marketing, and demand-generation campaigns.
- Inclusive workplace committed to sustainability, diversity, wellbeing, and ethical working practices.
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