13 дней назад
Marketing Manager - Asia Pacific & Japan (APJ) (3D Printing)
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TL;DR
Marketing Manager - Asia Pacific & Japan (APJ) (3D Printing) (B2B marketing and channel programs): Developing end-to-end marketing plans and regional awareness programs for professional 3D printers across APJ with an accent on channel partner enablement, localized content, and customer storytelling. Focus on defining regional marketing KPIs and OKRs, adapting global strategies to local markets, and driving lead generation, web traffic, and user engagement.
Location: Shenzhen, China
Company
develops professional 3D printers for engineers, manufacturers, and researchers.
What you will do
- Develop end-to-end marketing plans aligned with global and channel partner initiatives across the Asia-Pacific and Japan region.
- Lead regional PR, brand positioning, and awareness programs for professional 3D printing.
- Collaborate with product marketing, content, and translation teams to deliver locally relevant customer and partner content.
- Develop regional channel programs and provide partners with product marketing materials and sales enablement tools.
- Engage customers, capture product use cases, and create user stories highlighting success across key industries.
- Define, track, and report on regional marketing KPIs and OKRs covering channel performance, web traffic, lead generation, and user engagement.
Requirements
- Fluency in English and proficiency in a key regional language, such as Japanese or Korean.
- Experience in regional marketing management.
- Strong analytical skills and the ability to make data-driven decisions.
- Ability to adapt global marketing strategies to local market realities.
- Results-driven approach and comfort working in a fast-moving, high-growth environment.
Nice to have
- STEM background.
- Experience managing content, PR, and media agencies.
- Passion for 3D printing and emerging technologies.
- Experience in rapidly scaling startup environments.
Culture & Benefits
- Competitive salary and equity in a unicorn-stage company.
- Language learning and professional development support.
- In-house and external training opportunities.
- Unlimited 3D prints.
- Regular team events.
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