10 дней назад
Senior Media Buyer (AI)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Media Buyer (AI/ChatGPT Ads): Managing and optimizing ChatGPT Ads accounts for enterprise brands with an accent on PPC strategy, budget allocation, experimentation, and performance measurement. Focus on making high-stakes scaling decisions, applying attribution and marketing science, and developing repeatable tactics for an emerging chat-based advertising channel.
Location: Hybrid, TLV Office, Israel
Company
is an enterprise AI visibility platform that helps global brands manage and optimize their presence across AI-driven search, commerce, advertising, and ChatGPT Ads.
What you will do
- Own and optimize ChatGPT Ads accounts with seven-figure budgets for Fortune 500 and global brands.
- Develop, design, and test performance marketing tactics for emerging chat-based advertising channels.
- Monitor campaign performance, budgets, bids, and ROI while identifying opportunities to improve efficiency and scale results.
- Run A/B tests on context hints, ads, landing pages, and bidding strategies.
- Prepare performance reports and communicate insights and recommendations to enterprise marketing teams.
- Work with creative, marketing, analytics, and measurement teams while using agentic tools to guide campaign strategy.
Requirements
- 7+ years of experience in PPC marketing, including ownership of paid search or social allocation decisions.
- Experience managing six-figure budgets and working independently as the primary media buyer.
- Experience with third-party measurement partners such as Triple Whale and Northbeam, or equivalent in-house enterprise solutions.
- Experience using attribution software for multi-touch attribution and marketing mix modeling.
- Experience performing A/B tests and connecting campaign performance to business goals.
Nice to have
- Experience with marketing science, including GeoLift experiments and causal inference.
Culture & Benefits
- Full-time hybrid work from the TLV office.
- Opportunity to shape a new category at the intersection of AI, marketing, and commerce.
- Collaboration with repeat entrepreneurs, engineers, and marketing leaders.
- Work on technology and strategies for a rapidly emerging advertising channel.
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