Product Marketing Associate, Rewards (Fintech)

Location: Remote in Latin America

Salary: $2,000–$2,900 gross per month in USD

Company

hirify.global is a fintech company developing interest-free installment payments, shopping discovery, and rewards experiences for consumers and merchants.

What you will do

• Own product marketing for assigned products across discovery, validation, launch, optimization, and scaling.
• Conduct user research and analyze qualitative and quantitative data to identify friction points and growth opportunities in Earn and rewards.
• Translate category strategy into product positioning, messaging, and go-to-market plans.
• Execute campaigns across in-app surfaces, lifecycle messaging, and marketing channels.
• Monitor adoption and engagement, design tests, evaluate results, and iterate on product initiatives.
• Collaborate with Product, Engineering, Compliance, Legal, Data, Design, and Marketing Communications.

Requirements

• 1–2 years of experience in Product Marketing, Growth, Consumer Research, or a related field.
• Strong analytical thinking and experience working with qualitative feedback, behavioral data, and survey results.
• Demonstrated experience with Claude or equivalent large language model tools; comfort using AI for productivity, research, and communication is required.
• Clear, concise communication skills and the ability to turn complex information into actionable recommendations.
• Ability to work in a fast-paced environment, adapt priorities, and take ownership of product initiatives.

Nice to have

• Consumer-facing or mobile product experience.
• Knowledge of user research methods, NPS analysis, or customer interview programs.
• Experience with lifecycle messaging, in-product copy, or Braze.
• Background in fintech, subscriptions, or marketplace businesses.

Culture & Benefits

• Remote work in Latin America.
• Full-time employment.
• Culture emphasizing high standards, action, calculated risk-taking, candid communication, and accountability.
• Close collaboration across product, data, design, engineering, legal, compliance, and marketing functions.