WordPress Developer & Digital Operations Specialist (WordPress)

Location: Sofia, Bulgaria — hybrid

Company

hirify.global is a travel technology company providing AI-driven airline retailing and intelligent offer and revenue optimization solutions.

What you will do

• Maintain the hirify.global Travel WordPress website, including content, templates, forms, landing pages, and reusable components.
• Build and update pages using WordPress, Elementor, Gutenberg, HTML, CSS, and component-based design practices.
• Implement campaign pages, forms, tracking, UTM tags, SEO updates, and integrations with marketing operations systems.
• Manage staging-to-production workflows, publishing, QA testing, release coordination, troubleshooting, redirects, plugin updates, and form validation.
• Support performance and accessibility improvements, including image optimization, Core Web Vitals checks, semantic structure, alt text, and accessible forms.
• Coordinate with marketing, creative, product marketing, IT, digital, and agency partners while maintaining documentation, templates, and QA checklists.

Requirements

• 2–5 years of experience with WordPress websites, web development, or digital operations in a B2B, SaaS, technology, or enterprise environment.
• Hands-on experience with WordPress content management, templates, page layouts, HTML, CSS, and Elementor or a similar page builder.
• Basic PHP knowledge and the ability to update front-end components, templates, or themes.
• Experience with website updates, landing pages, forms, publishing workflows, staging-to-production processes, QA, and troubleshooting.
• Familiarity with managed WordPress hosting, website performance, SEO, accessibility, analytics, UTM tagging, and Google Tag Manager.
• Strong organizational and collaboration skills for managing multiple requests and deadlines.

Nice to have

• Experience with Elementor Pro, reusable templates, component libraries, global styles, Advanced Custom Fields, or Custom Post Types.
• Experience with Marketo, HubSpot, Salesforce, marketing automation, CRM integrations, A/B testing, CRO, personalization, or campaign optimization.
• Familiarity with Git-based workflows and version-controlled development.
• Experience in airline, travel technology, SaaS, or enterprise B2B environments.
• AI fluency, including prompt creation, ethical use of AI tools, and experimentation with agentic AI systems.

Culture & Benefits

• Flexible ways of working and support for continuous learning.
• Culture focused on ownership, innovation, care, customer success, and accountability.
• Opportunity to contribute to AI-driven airline retailing and travel technology.
• Work with marketing, creative, digital, product marketing, IT, and agency teams.