11 дней назад
Manager - Marketing, P&C Insurance
158 958 - 198 697$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Manager - Marketing, P&C Insurance (Insurance Marketing): Developing and executing acquisition, growth, and engagement strategies for Auto and Home Insurance across regional sales and retail channels with an accent on localized media planning, campaign execution, and conversion optimization. Focus on analyzing marketing performance, forecasting spend, managing agencies, improving ROI, and translating market data into strategic plans for senior leadership.
Location: Hybrid, requiring 3 days per week at the Walnut Creek, CA office
1277 Treat Boulevard, Ste 1000, Walnut Creek, CA 94597, United States
Salary: $158,958–$198,697 per year
Company
provides property and casualty insurance products and services, including Auto and Home Insurance, to its members.
What you will do
- Develop and lead acquisition, growth, and engagement strategies for Auto and Home Insurance across all seven MWG regions.
- Create, execute, and track localized marketing, media, sales, and creative campaigns across retail and call-center channels.
- Optimize content, campaigns, and conversion funnels to increase retail engagement and new policyholder conversions.
- Manage agency relationships and ensure local campaigns align with the broader product media strategy and business goals.
- Partner with sales operations and analytics to track performance, forecast spend, and improve ROI across regions and channels.
- Present metrics, forecasts, and annual or quarterly plans to senior leaders while overseeing an Associate Product Marketer.
Requirements
- Bachelor's degree.
- 5+ years of experience in marketing disciplines, retail management, media mix optimization, or agency management.
- Experience in membership, loyalty, or insurance is preferred.
- Strong strategic thinking, problem-solving, decision-making, communication, and presentation skills.
- Financial acumen, including budgeting, performance analysis, forecasting, and ROI reporting.
- Ability to work effectively in a fast-paced, ambiguous, and dynamic environment.
Culture & Benefits
- Hybrid work arrangement with regular office collaboration.
- Annual incentive opportunities depending on the position.
- 401(k) matching at $1 for every $1 contributed, up to 6% of eligible earnings per pay period.
- Medical, dental, vision, wellness programs, paid holidays, and paid time off.
- membership, product discounts, tuition reimbursement, and volunteer time.
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