6 дней назад
Content Marketing Specialist (Fintech)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Content Marketing Specialist (Fintech) (English/Chinese): Creating and managing multi-channel content for social media, websites, digital marketing campaigns, and internal communications with an accent on bilingual localisation, brand consistency, and regulatory alignment. Focus on producing channel-specific articles, videos, infographics, and thought leadership content, optimising website materials for SEO, and coordinating reviews with stakeholders, designers, agencies, and vendors.
Location: BOS Singapore
Company
is a global private bank within the OCBC Group, providing wealth management and banking services.
What you will do
- Create high-quality content in English and Chinese for social media, websites, landing pages, marketing collateral, and internal communications.
- Produce articles, social posts, videos, infographics, interviews, and thought leadership pieces tailored to different channels.
- Manage and update website content for accuracy, relevance, SEO optimisation, brand consistency, and regulatory alignment.
- Develop communication materials supporting employee engagement and organisational initiatives.
- Identify storytelling opportunities with business units, marketing teams, and subject matter experts.
- Coordinate with designers, videographers, agencies, external vendors, and internal reviewers.
Requirements
- Bachelor’s degree in Communications, Marketing, Journalism, Media, Business, or a related field.
- 3–5 years of experience in content creation, digital marketing, communications, or a related role.
- Portfolio demonstrating multi-channel content creation and experience managing corporate social media and website content.
- Professional content creation in both English and Chinese is required.
- Understanding of social media platforms, digital content trends, content marketing practices, SEO principles, and website content management systems.
- Strong storytelling, creative writing, editorial judgment, organisation, collaboration, and project management skills.
Nice to have
- Experience in financial services, banking, wealth management, or corporate communications.
- Familiarity with Canva, Adobe Creative Suite, Figma, or similar design and content creation tools.
Culture & Benefits
- Open, collaborative, and fair working culture.
- Professional and personal development programmes.
- Attractive remuneration and non-financial benefits.
- Development opportunities within OCBC Group’s global network of subsidiaries and offices.
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