UA Manager (Mobile Gaming)

Location: Barcelona, Spain. Hybrid working model with attendance at the Barcelona office at least 2 days per week.

Company

hirify.global is a global interactive entertainment company and a label of Take-Two Interactive, developing and operating mobile games including Two Dots, Dragon City, and Monster Legends.

What you will do

• Manage daily user acquisition operations across social, SDK networks, and programmatic channels.
• Execute campaigns end-to-end, including setup, optimization, budgeting, pacing, and reporting.
• Run structured tests across creatives, audiences, and channels to improve CPI, ROAS, and IPM.
• Partner with Creative on concept briefs, performance reviews, and creative iteration.
• Monitor dashboards, identify trends and opportunities, and support full-funnel improvements with Product, ASO, and BI teams.
• Stay current on platform updates, industry trends, and competitive activity.

Requirements

• 2–3+ years of experience in mobile user acquisition or performance marketing.
• Hands-on experience running ad networks or social campaigns.
• Strong analytical and KPI-driven mindset with comfort working with data.
• Familiarity with mobile attribution, MMPs, ad networks, and user acquisition platforms.
• Proficiency with Excel or Sheets, including pivot tables and lookups.
• Organized, detail-oriented, and able to manage multiple campaigns simultaneously.
• Clear communication and effective cross-team collaboration skills.

Nice to have

• Experience in mobile gaming and free-to-play environments.
• Basic knowledge of SQL or data tools.
• Experience working on a live game or app at scale.

Culture & Benefits

• Hybrid work with at least 2 office days per week.
• 25 days of annual leave plus public holidays.
• Private medical insurance, disability insurance, and life insurance.
• Choice of the latest iOS or Android phone or tablet, Spotify Premium, and free English, Spanish, and Catalan lessons.
• Professional development budget, social events, employee stock purchase plan eligibility, gym facilities, meals, specialty coffee, onsite physiotherapist, and hairdresser.

Hiring process

• Submit the application in English.
• Recruitment communication is conducted through official hirify.global, Take-Two Interactive, or affiliated company email domains.