Social Media and Activations Specialist (Sports Marketing)

Location: hirify.global Brands Global Support Center, Atlanta, Georgia, United States

Company

hirify.global is a multi-brand restaurant company operating more than 33,300 Arby’s, Baskin-Robbins, Buffalo Wild Wings, Dunkin’, Jimmy John’s, and SONIC restaurants worldwide.

What you will do

• Develop and execute planned social media content aligned with brand strategy, guidelines, tone, look, and feel.
• Monitor cultural trends, sports, and emerging platforms such as TikTok to identify opportunities for brand activation.
• Manage community engagement, brand-channel responses, content posting, and social copywriting.
• Manage influencer campaigns and identify potential influencer partners.
• Partner with agencies and cross-functional teams to execute activations, meet KPIs, and deliver culturally relevant work.
• Track project milestones and support budgets, invoices, vendor setup, content logistics, and social performance reporting.

Requirements

• 1–3 years of relevant experience in marketing, social media marketing, and/or content creation.
• Bachelor’s degree in advertising, communications, marketing, or public relations.
• Strong writing and verbal communication skills.
• Experience developing engaging social media strategies and delivering content across multiple platforms.
• Knowledge of social media platforms and understanding of agency creative and production processes.
• Strong interest in sports, music, lifestyle, and entertainment, with an ability to work creatively and effectively across functions.

Culture & Benefits

• Work within a large, multi-brand restaurant organization.
• Collaborate with marketing, agency, brand, operations, and category management teams.
• Support culturally relevant campaigns for an established sports-bar brand.
• Full-time position within the Buffalo Wild Wings marketing team.