обновлено 14 дней назад
Brand Media Lead
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Brand Media Lead (Digital Media): Leading the strategy, execution, and optimization of cross-channel brand media campaigns with an accent on display, video/CTV, audio, publisher partnerships, and performance analysis. Focus on negotiating with publishers, delivering actionable client insights, mentoring team members, and using AI and automation to improve media operations.
Location: Dallas, TX, United States
Company
is a global independent platform company integrating business strategy, media, creative, and data through its proprietary operating system, Alli.
What you will do
- Lead the strategy, execution, and day-to-day optimization of display and cross-channel media campaigns.
- Oversee media operations and performance analysis across publisher partnerships, display, video/CTV, audio, and related channels.
- Build strategic relationships with media partners, identify and negotiate with publishers, and maximize campaign value.
- Provide clients with regular campaign updates, performance insights, and recommendations for improvement.
- Mentor junior team members and collaborate on cross-agency projects that deliver measurable client results.
- Use AI, automation, and technology to improve work quality, streamline processes, and accelerate decision-making.
Requirements
- 3–5 years of experience in digital media strategy, campaign management, media partnerships, or a related field.
- Bachelor’s degree or equivalent experience.
- Advanced expertise in account planning and brand media.
- Experience with content creation, cross-functional media planning, marketing metrics, market research, and consumer behavior.
- Proficiency with Adobe Analytics, Google Analytics, and Microsoft Excel.
- Strong relationship-building, leadership, adaptability, and client-focused communication skills.
Culture & Benefits
- Collaborative, inclusive environment focused on innovation, client success, and professional growth.
- Learning and development programs, mentorship, and career advancement support.
- Paid time off, holidays, paid parental leave, and annual bonus eligibility.
- Retirement or pension plans with contribution matching, healthcare, fertility and family support, and pet insurance.
- Company-funded lifestyle spending accounts, commuter benefits where available, and eight paid volunteering hours.
- AI Enterprise accounts and weekly AI training sessions.
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