GTM Strategy & Operations (AI Desktop & Mobile App)

Location: Mountain View, California; on-site at least 4 days a week

Hourly rate: $35–$40, negotiable

Company

hirify.global is building a consumer AI voice agent product that transforms voice input into a polished communication experience.

What you will do

• Drive US user growth and go-to-market execution across YouTube, TikTok, Reddit, LinkedIn, Product Hunt, influencer marketing, online communities, and AI creator ecosystems.
• Develop and execute growth strategies for consumer AI products, including organic growth, content marketing, creator partnerships, launch campaigns, and user acquisition experiments.
• Shape product positioning, branding, messaging, launch strategies, and viral growth loops with Product, Design, and Engineering.
• Identify and test new growth channels, campaign concepts, and social content strategies for AI productivity tools.
• Monitor competitor products and emerging AI productivity and voice startups to identify market opportunities and differentiation strategies.
• Collaborate with influencers, creators, and AI communities while conducting user interviews to build brand awareness and engagement.

Requirements

• Written and spoken Mandarin proficiency is required.
• 1–3 years of experience in growth, GTM strategy, product marketing, consumer app marketing, or operations.
• Experience in AI, SaaS, mobile apps, or creator economy products.
• Hands-on experience with social and community-driven channels such as TikTok, YouTube, Reddit, Product Hunt, Discord, influencer marketing, or creator partnerships.
• Strong understanding of consumer AI trends, especially AI productivity, AI voice, AI creator tools, and AI-native products.
• Excellent communication and storytelling skills for developing positioning and messaging.

Culture & Benefits

• Self-directed work in small, fast-moving teams.
• Collaborative team-oriented environment focused on shared goals.
• Opportunities to learn new skills and grow.
• Free lunch and dinner every day at the Mountain View office.